Local Marketing Programs
Speed, Accuracy, Compliance - Empowering others with relevancy
The Click Tactics solution allows companies with sales and marketing organizations around the world to initiate and deliver localized multichannel programs through a unified Web-based interface. Click Tactics' on-line document library, integrated data and automated workflow technology make it easy for anyone with the appropriate permissions to initiate direct mail or email that is highly customized and yet fully compliant with corporate standards.
If the platform is made available to others, am I at risk on compliance issues?
The streamlined Click Tactics process takes the guesswork out of imposing standards and controlling variables including:
- Regulatory compliance
- Territory management
- Corporate standards
- Customized messages
- Quality assurance
- Database integration
- Budget management
- Brand management
Results
:: Faster cycle time
:: More professional and profitable campaigns due to higher levels of personalization and relevance
:: Corporate control ensures compliance
:: More consistent branding via centralized creative templates
:: Improved measurement through standardized response collection
